![]() ![]() While many boycotts have proved to be empty threats with little impact on sales, a few - such as a 2016 boycott of Target - have actually affected companies' bottom lines. The ad, which Kaepernick tweeted out on Monday, shows a tightly framed image of his face, with the caption Believe in something. CREDIT: Nike Former NFL quarterback Colin Kaepernick made headlines for his Nike ads last year. The business repercussions of Kaepernick's ad are unclear. Nikes 'Just Do It' 30th anniversary ad with Colin Kaepernick. A person familiar with the situation told The Associated Press that Kaepernick was watching the ad's first television airing on NBC at an event held at Nike's world headquarters in Beaverton, Oregon. Nike did not immediately return Business Insider's request for comment on the boycott threats. The ad, which Kaepernick tweeted out on Monday, shows a tightly framed image of his face, with the caption Believe in something. The Evolving Arm Septem-Jonathan Capehart Septem-Ali A. On Tuesday Nike released a new advertisement featuring former NFL quarterback (technically free agent quarterback, but, well, you know) Colin Kaepernick as the face of the 30-year anniversary of. Sean Clancy Septem-John Rich September 3, 2018Īs is often the case, many supporters of the ad spoke out on social media to say the controversy only made them more likely to buy more Nike products. Apex Marketing Group has estimated that Nike has gained over 163,000,000 in publicity value since announcing Kaepernick would be the face of the Just Do It campaign, with 49 million of that. The destruction inspired mockery on the left, with at least one observer noting that homeless veterans' groups could use donations of unwanted Nike products. Colin Kaepernick appears in a Nike ad that was posted to his Twitter account on Sept. New data shows that younger consumers and those who are Asian or Black/African American are. ![]() Candace Owens Septem-Action Dan Septem-Dylan Wilde Septem-Christy September 4, 2018Ī few people even posted photos of themselves destroying Nike shoes and socks. Consumers split over impact of Nikes Colin Kaepernick campaign. Account icon An icon in the shape of a person's head and shoulders. ![]()
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